Samsung announces work with Intamac Systems

Posted: 3rd January 2010

Samsung mobile opens platform on ubicell™ to Enable THIRD party application development for award-winning femtocell

Samsung Mobile Introducing Open Service Environment for Creation of Broader Ecosystem to Promote New Femtocell Application Services

LAS VEGAS – January 6, 2010 - Samsung Telecommunications America (Samsung Mobile), the #1 mobile phone provider in the United States1, today announced it has opened its UbiCell services interface to third party developers in order to establish an open service ecosystem for the creation and promotion of femtocell applications services.

 

With Samsung Mobile’s new open interface, third party developers can create exciting new features which increase the value proposition of femtocell technology to consumers. The interface reduces the need for wireless providers to subsidize the femtocell by creating an opportunity to increase average revenue per user (ARPU).  Through this effort, Samsung Mobile is expanding the femtocell value proposition beyond voice and data coverage and “all you can eat” service plans.

 

“Femtocell technology such as the Samsung UbiCell has proven to be a powerful and versatile asset for businesses and entrepreneurs who want dependable and secure voice and data services in the office or home,” said Paul Gilliland, Senior Director, Wireless Systems for Samsung Mobile. “The new open service environment enables new applications that are not possible to access with the macro network while using existing handsets. Through this new program we are empowering developers such as Intamac to create new applications, while also allowing enabling technology companies such as 4DK to expand their mash-up ecosystem to third party developers.”

 

Intamac provides service delivery for the connected home. Its intelligent cloud-based platform allows communication service providers and utilities to offer affordable home security, energy management, telecare, video and home automation services. Its web-enabled service enables true plug-and-play device networking and wireless connectivity to its platform, which allows the mobile handset to become the controller for the connected home.

 

4DK’s platform extracts the mobile user’s context, for example whether the user is entering their home or leaving their office, to provide context aware notifications. 4DK’s two products solve application interoperability and enable contextually relevant services. SCoutTM is a telco-grade application switch for the network which enables rapid mash-ups of feature-rich, user-aware applications. SCampTM is open source intelligent middleware for the device which provides a simplified, consistent layer for developers to easily access valuable context data from the handset in order to develop contextually relevant applications. SCout and SCamp operate independently, however together they deliver SuperConnectivity® – a dynamic environment where voice and data mash-ups are optimized with user location, preferences and context.

 

Samsung Mobile originally launched the UbiCell personal base station in April 2007 at CTIA Wireless, winning the “Best Cell Phone Accessory” award from LAPTOP magazine. Since its initial unveiling, the UbiCell was also honored with “Best of Innovations” and “Emerging Technologies” awards at CES 2008 and was named one of the “25 Most Innovative Products of the Year” by PC World. Samsung’s femtocell technology is currently available nationwide in the U.S. market with Sprint as the “AIRAVE” and with Verizon Wireless as the “Network Extender.” In November 2009, Samsung Mobile announced that the Samsung 3G UbiCell™ would be its next product in the femtocell portfolio, with commercial availability beginning in 2010.

 

Both the original CDMA UbiCell and 3G UbiCell are ideal for enterprise, home and small office use. The femtocell devices are small plug-and-play base stations that work with users’ existing mobile phones to provide secure, in-home cellular service over existing public broadband networks. Samsung Mobiles 3G UbiCell benefits users by providing higher performance, lower cost coverage in a secure, easy to install solution for use at home.  The Samsung 3G UbiCell will also allow carriers to provide a cost-effective solution to offload increasing 3G traffic from the Macro network, provide superior signal  to address customer’s needs for  in-home coverage, help retain customers with excellent performance for all family members, and provide for new services such as home phone and incentives through bundled pricing.

 

Samsung Mobile has an established track record as a world leader in CDMA, WiMAX, LTE and consumer electronics technologies and offers a complete solution with end-user devices, wireless core and access infrastructure.  Wireless carriers worldwide turn to Samsung Mobile to offer proven end-to-end wireless solutions.  The Samsung 3G UbiCell continues that trend with a higher capacity, dual-band, and dual-mode device to address all CDMA carrier needs to be deployed on a proven, fully integrated network solution.

 

Commercial or entrepreneurial developers interested in creating applications to operate on the Samsung UbiCell open platform should contact:

 

Brett White, MWW Group for Samsung Mobile      

(817) 992-6770

bwhite@mww.com 

About Samsung Telecommunications America

 Samsung Telecommunications America, LLC, a Dallas-based subsidiary of Samsung Electronics Co., Ltd., researches, develops and markets wireless handsets and telecommunications products throughout North America. Samsung is committed to build on the success of its Femtocell solution by leading in Digital Convergence. Recognized as the market leader in US for Wireless devices, Femtocells, and WiMAX products, Samsung provides a total solution for wireless infrastructure supporting CDMA, UMTS, WiMAX, and LTE technologies worldwide.  For more information, please visit http://www.samsung.com/us/business/telecommunication

About Samsung Electronics

 Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2008 consolidated sales of US$96 billion. Employing approximately 164,600 people in 179 offices across 61 countries, the company is recognized as one of the fastest growing global brands. Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.

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